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Benjamin Gawert's avatar

Amazing story, Norman! I remember when I got my first iPhone which was a 4S (until then I have been Blackberry guy) which came with Siri, and found it to be surprisingly useful. In hindsight, being bought by Apple was probably the best that could have happened to Siri, because, unlike say Amazon, Apple doesn't need to directly monetize it but can maintain it as part of its overall platforms.

Looking forward to the part 2 of the story!

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Norman Winarsky's avatar

When I teach my class at Stanford, one of the questions I always ask is whether we should have sold to Apple. In truth, three of the founders wanted to sell, and the board (which I was on) unanimously wanted to stay private and eventually go public.

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